5 Tier 2 Backlink Projects For Any Budget
Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign
Backlink tier refers to the hierarchy of links that you design to scale up your SEO campaign. Each level provides an extra layer of protection from Google's penalties.
To get it right, you'll need to spend an enormous amount of effort and time. It's because Google takes weeks to discover new backlinks and determine their quality on an individual basis.
First-Tier Links
These links must be of a high quality and dofollow from trusted websites. These links are called Tier 1 backlinks and act as the base of your link building strategy. They vouch for your web page, thereby giving it the authority to be highly ranked on search results pages of engines. For instance, if a blog post is published on HubSpot, and it features links to tier 1 of SearchEngineLand's collection of Link Building Statistics, then SearchEngineLand's ranking on the internet would get an upswing from the link equity that is passed on by HubSpot.
The second level can be more diverse and could include low-quality backlinks such as spammy forums posts or bookmark sites with low value and directories. However, the goal for the second tier 2 is to create quality content that is linked to your first-tier backlinks. This is because content that is of high quality can enhance the content it is placed within, and not be a standout addition for SEO purposes.
In order to build a successful tiered link building campaign you'll need to invest in creating high-quality content and invest in tools such as RankerX or GSA. However, the time and money involved in manually executing an effort to build a tiered link could be worth it in terms of the ranking benefits that come from having a well-organized backlink pyramid.
Second-Tier Links
Tiered link building is designed to allow users to navigate through external sites before navigating to your site. It is essential to select relevant second-tier backlinks sources that are relevant to your website and industry to make this work. Contrary to profile profiles and guest blog posts, guest blog posts work well in this regard since they provide content that users want to consume.
In general, avoid using links of tier 2 on forums or other low-quality websites. Instead, you should use high-quality pages that provide industry news or guest posts. These links appear more natural and will have a greater impact on your search engine rank. They're also more likely to be regarded as having been able to pass link equity by Google and can boost the value of their position in SERPs.
If you're building tier two links in the hopes to improve your SEO ranking it is important to be aware of the difficulty to get these types of high-quality backlinks by hand. It can take several months to pitch guest posts to top-tier publishers and even longer for them to be published. It can also take weeks to see the results when it comes time to generate new traffic and onsite converts.
Many SEOs also turn to automated tools to build links that are second-tier. However, this technique can be in violation of Google's Webmaster guidelines and could result in being penalized.
Third-tier Links
The volume of links at this level is enormous and may even be borderline spammy. They are published on social media platforms, as well as on user-generated content websites such as Quora. They are used to index links of tier two but they do not pass link equity on to the resource promoted. In general, they are nofollow links. At this stage marketers are more concerned about quantity than quality. They employ tools to publish numerous hyperlinks on forums, in comment sections of articles and blog posts, in directories and in other similar places. This is the place where tiered linking is a gray area that violates Google's webmaster rules.
Tiered link-building campaigns need an immense amount of time and effort to be successful. It could take a few days or even months to get Google to crawl one backlink, and then it could take weeks or even months to see a significant SEO impact. Therefore, marketers must be patient and employ a well-thought-out strategy for content.
Marketers should also be wary of using too many automated tools for this type of linking. These tools could violate the rules of search engine optimization and lead to penalties. It is preferential to manually select and publish links on relevant websites of donors instead of using automated services like GSA or RankerX. This will prevent the search engine from penalizing a promotion with low-quality links.
Fourth-Tier Links
Tiered link building is still a well-known method of gaining higher rankings for websites. Since Google has been making major efforts to eradicate "black-hat" SEO techniques, tiered link building methods have been affected.
They are regarded as gray-hat SEO methods and could be punished for their deliberate use. Tiered links are backlinks that are constructed based on different levels of an underlying pyramid of links. The main purpose of these backlinks is to improve the rank of a site promoted in search engine results. The website that is promoted will be more prominent than its competitors and receive more organic traffic.
The quality of the backlinks on this tier takes a step down and they are generally nofollow. This category may also contain low-quality directories, article networks, and social media profiles. These links can be created naturally or using intelligent automation tools, but they must be varied in terms of the domains as well as the niches and their relevance.
tier 1 backlinks , besides being of poor quality and nofollow may also be a source of trouble when they're not sufficiently diversified. Google has a team of highly-trained hounds who are constantly looking for patterns and strategies within backlink profiles. If they are found, not only could the link-building team be penalized, but also its clients.